Read Dr. Michael Shick's new white paper: Artificial Intelligence (AI) Project Management - Decision Support

IIL Logo - International Institute for Learning
LinkedIn Newsletter | Join our Email List

Failure is Not an Option when BRM is Applied

With Marleen LaMont and Tom Kruse

About the Webinar

Relationships between people need the context of a meaningful purpose in order to be highly effective work relationships. If an organization’s purpose aligns and helps satisfy an individual’s purpose, that person will bring greater passion into their performance at work, while they nurture relationships, and while they advocate for the organization. When business relationship management is correctly applied and practiced, the triple bottom line will be met, and satisfaction will be at an all-time high. In fact, it’s been said that if BRM is applied, failure is not an option.

The Business Relationship Management Professional (BRMP®) course embodies a set of competencies (knowledge, skills, and behaviors) and provides a framework to foster effective business value-producing relationships between the organization’s functions and partners that will not allow the organization to fail.

What You Will Learn

After this one-hour session, learners will be able to:

  • Explain what business relationship management is and the value it provides to an organization
  • Define the BRM capability framework to evolve culture, build partnerships, drive value, and satisfy purpose
  • Explain the basic knowledge, skills, and mindsets of the business relationship management role competency model
  • The connection of BRM, the BRM Capability framework, and the BRM Role Competency Model to a thriving organization
  • Discuss the important differences between the legacy and latest versions of the BRMP

This webinar will provide up to 1.0 PDU.



Marleen LaMont, BRMP
Marleen LaMont has over 25 years of experience in event management, as well as mastering positions in project management, training and development, technical and customer support, and executive-level engagement. Her attention to detail and exemplary work ethic is clear in every role and project she undertakes. Marleen’s ability to merge high-level professionalism while remaining approachable to every member of an organization makes her master certification in the DISC behavioral profiling tool exceptionally useful. Her personal and professional passion for helping others is immediately apparent to all who meet her.

As Chief Development Officer for BRM Institute, Marleen oversees all professional development and experiences for the single, global BRM community. She is a recognized leader for advancing the BRM professional globally. Various activities include moderating webinars, planning and emceeing BRMConnect events, driving the evolution of BRM knowledge, developing new and existing knowledge offerings and products, and engaging with our knowledge providers to deliver exceptional offerings.

Tom Kruse - Picture

Tom Kruse
Tom Kruse is an aspiring grateful leader who believes in the power of trusting and authentic relationships. Having traveled to over 25 countries, he has witnessed how every single one of us is connected by the same basic human needs. As Director of Worldwide Advocacy, Tom currently works with individuals and teams to cultivate relationships and help organizations satisfy their purpose. He has written and edited over sixty tactical & thought-piece articles covering a wide array of topics including Emotional Intelligence, Business Relationship Management, AI, DevOps, Agile, and human connection. He currently works as the Member & Knowledge Provider Partner for BRM Institute, helping to increase the quality of business relationships around the globe.

Search Pages on

Discover courses, online conferences, white papers, videos, webinars and much more….