Built for Yesterday: Why Product Thinking Matters More Than Ever

Many organizations still manage work using assumptions designed for a slower, more predictable world. That mismatch is becoming harder to ignore as AI increases the speed and volume of what organizations can produce. Product Thinking offers a different way to navigate that environment by connecting work to outcomes, making trade-offs more explicit, and using evidence to decide what to continue, change, or stop. In this session, Roy Schilling explores why Product Thinking matters more than ever, how it changes the way organizations think about value and investment, and why accelerating delivery without improving the decisions behind the work can simply help organizations do the wrong things faster.