The strategic goal of all companies is sustainable and profitable growth which includes improving the firm’s competitive position, achieving efficient utilization of resources, and maximizing the return on investments in product development. Unfortunately, many companies take a relatively passive view of how strategic goals can be achieved and believe that doing business the same old way will continue to be successful in the future.
As stated by Albert Einstein,
“Insanity: doing the same thing over and over again and expecting different results.”
Companies must understand how project management best practices can elevate their levels of business success and recognize the need for continuous improvements supported by an investment in the discovery of best practices.
Most organizations today realize they are managing their business by projects. Project management is no longer restricted to a few functional domains but is now utilized throughout the organization. Today, project management is viewed as a strategic competency needed for corporate growth rather than a career path. Project management is becoming the vehicle required to capture, evaluate, and implement best practices to continuously improve the firm’s performance.
Unfortunately, many companies have a relatively poor understanding of the steps to capture and employ best practices effectively. The intent of this paper is to provide a roadmap for how project management can maximize continuous improvement efforts utilizing best practices and strengthen the value and relevance that project management brings to the organization’s future.
Dr. Harold Kerzner is a globally recognized expert in project, program, and portfolio management, innovation, and strategic planning, and Senior Executive Director at International Institute for Learning (IIL). For over 50 years, Dr. Kerzner has shared vital guidance for making project management a strategic tool for competitive advantage and helping companies around the world build a powerful foundation for company improvement and excellence.
He has authored or co-authored more than 60 textbooks/workbooks on project management, including multiple editions of his seminal works. His books include Project Management: A Systems Approach to Planning, Scheduling and Controlling; Project Management Metrics, KPIs and Dashboards; Project Management Case Studies; Project Management Best Practices: Achieving Global Excellence; The Future of Project Management; Using the Project Management Maturity Model; and Innovation Project Management.
Dr. Kerzner holds an MS and Ph.D. in Aeronautical and Astronautical Engineering from the University of Illinois and an MBA from Utah State University. He taught engineering at the University of Illinois and business administration at Utah State University, and for 38 years taught project management at Baldwin-Wallace University. A testament to Dr. Kerzner’s profound influence on the field is the establishment of the Kerzner International Project Manager of the Year Award. This prestigious award, presented annually by the Project Management Institute (PMI) which recognizes outstanding project managers who have demonstrated exceptional leadership, innovation, and contributions to the project management profession.
Dr. Al Zeitoun
Dr. Al Zeitoun is a Future of Work, business optimization, and operational performance excellence thought leader with global experiences in strategy execution. His experiences encompass leading organizations; delivering their Enterprise Digital and Business Transformation; guiding fitting frameworks implementations; and using his empathy, engineering insights, and collaboration strengths to successfully envision new business models and execute complex missions across diverse cultures globally.
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