A recent poll of thousands of Scrum practitioners in the U.S. and Europe has found that 66% of organizations are at the beginning stage of scaling Scrum. The biggest challenge to this advancement, from startups to Fortune 100 companies, is management being locked in a Waterfall mindset, assuming that agility only applies to developers. In order to achieve the radical improvements in productivity possible with Scrum, the management must change their strategy, goals, and incentive programs. This is the path to business agility.
A former US Air Force “Top Gun,” Dr. Jeff Sutherland is the inventor and co-creator of the SCRUM framework. Developed in 1993 and formalized in 1995 with Ken Schwaber, Scrum has since been adopted by the vast majority of software development companies around the world.
Realizing its benefits extend well beyond software, Jeff pioneered the application of this lightweight framework to several other industries including: automotive, biotech, finance, and telecom. As the CEO of Scrum Inc. Jeff sets the vision for success with Scrum. Dr. Sutherland coaches and instructs how to implement Scrum in ways that create hyper-productive teams that disrupt the competitive landscape. He continues to share best practices with organizations around the globe and has written extensively on Scrum rules and methods. His most recent book, Scrum: The Art of Doing Twice the Work in Half the Time, has sold over 100,000 copies.
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